$8M+ in ad spend managed for 100+ home service companies$8M+ managed(833) 827-4425
Exclusive leads, never shared

Exclusive Gutter Leads,
From Repairs To Financed Guard Jobs

Stop racing 4 other contractors to call the same Angi lead. We send you gutter calls that are yours alone: repair, seamless install, full replacement, and the high-ticket gutter guards. You get 30+ in 30 days or we work for free.

  • ✓Exclusive gutter calls, never shared with 4 other contractors
  • ✓First gutter calls hit your phone in 48-72 hours
  • ✓30+ gutter leads in 30 days or we work for free

Gutter Lead Generation since 2018 · 100+ companies · No long-term contracts

Get Gutter Leads

15 minutes with our team. You leave with a game plan for your market.

Next: we reach out to set a time for your 15‑minute call.

Got it. Preview only.

This is the preview page, so nothing was sent.

We run your marketing onGoogleFacebookInstagramLocal Service Ads
No long-term contractYour accounts stay yours

Gutter lead generation since 2018

100+ Gutter Companies Trust HSD

100+ gutter companies book more jobs with Home Service Direct.

100+Companies Served
50-60%Avg Close Rate
$5.8MTop Client Revenue
48-72 hrsTo your first leads

From the owners

Real Owners, Real Results

Home service owners we work with, on camera, in their own words. Every lead they get is exclusive to them, never shared.

A full calendaryear-round, even in the slow months

Joe Cut Rite Tree Service, Fresno CA

Read what Joe said

"I always struggled to keep all our crews busy year-round. Phones were at a standstill at certain times of year. Since I've been dealing with Dave from Home Service Direct, he's always kept our calendar full. It has been a game changer for our company."

Crew of 3 → 5-6in 4 years with us

Jeremy Allscape Solutions, Albuquerque NM

Read what Jeremy said

"I've been with you guys for four years now and my business has grown. When I first started it was just me and maybe two other guys. Now I have got about five, six guys and I am building a second crew right now."

$525K → $1.4Ma year in revenue, plus a 2nd office

Troy Z. New Horizon Tree Service, Nashville TN

Read what Troy said

"Done the mailers, done the flyers, print ads, Angi. Nobody has done what Home Service Direct has done for my business. In less than six months we have scaled, opened another office and acquired more employees. It is the best marketing decision I've made for my company."

$1.2M → $3.5Ma year in revenue

Zach Kansas City Tree Care

Read what Zach said

"I would say our calls have doubled since using them."

Swipe to see all 4 owners

Get My Gutter Jobs

or call (833) 827-4425

Common problems

Where Are Your Gutter Leads Getting Lost?

Pick the one that sounds most like your gutter company. Here is what we check first.

Getting found

Homeowners can't find you until they're already calling someone else

  1. 1When someone in your towns searches "gutter installation near me", do you show up in all three top spots: Local Service Ads, the map, and the Google Ads above it?
  2. 2Is your Google Business Profile set up right, with every service listed, real photos of finished installs, and new reviews every month?
  3. 3Are you living on one lead source? When it slows down, nothing picks up the slack.

Where we usually startLocal Service Ads and your Google profile, then Google Ads

Get My Gutter Jobs

or call (833) 827-4425

Shared leads

You're buying the same lead Angi sold to everyone else

  1. 1Are you paying for leads from Angi, HomeAdvisor or Thumbtack that go to three to five other gutter companies at once?
  2. 2Do you know what a booked job costs you on each lead source, or only what the lead costs?
  3. 3Are you getting talked down on price because the homeowner already has four other quotes?

Where we usually startExclusive leads from ads run in your name, so nobody else gets that homeowner

Get My Gutter Jobs

or call (833) 827-4425

Job mix

Your ads are paying for one-off gutter cleanings instead of whole-house seamless gutter installs

  1. 1Are your ads showing for cheap, small-job searches instead of the ones that turn into whole-house seamless gutter installs?
  2. 2Are your ads reaching renters, or homeowners in the neighborhoods where the big jobs are?
  3. 3Does every click land on a page built for that job, with your number at the top, or on your homepage?

Where we usually startGoogle Ads weighted toward whole-house seamless gutter installs, and Facebook aimed at the right neighborhoods

Get My Gutter Jobs

or call (833) 827-4425

Follow-up

The lead was real. Another company called them back first

  1. 1How fast does a new lead hear from you, even when your crew is on a job or it's after hours?
  2. 2Does every lead get a call, a text and a follow-up the same day, or one ring and done?
  3. 3Are your leads shared with other gutter companies, so you're racing them on price before you ever get there?

Where we usually startA text to every new lead within seconds, same-day follow-up, and exclusive leads

Get My Gutter Jobs

or call (833) 827-4425

Lead generation on 6 channels

How We Generate 30-150+ Exclusive Gutter Leads Per Month

Leaning on one lead source is how gutter companies get burned when Google has a slow week. We run six channels at once. Each one reaches a different gutter buyer, from the homeowner with water pouring behind the gutter tonight to the one tired of climbing the ladder twice a year who's ready for guards. When one slows, the others keep your phone ringing.

The Gutter Jobs Each Channel Brings You

Here's exactly how each channel works, what you get, and why it pulls gutter jobs, from same-week repairs to financed gutter guard sales:

Google Search Ads

Be the first call when they search

  • ✓Catch homeowners the second they search "gutter replacement near me" or "seamless gutter installation" in your town.
  • ✓Your ad sits above the organic results, above LeafFilter and the other national guys, right when someone's gutters are overflowing and they want it handled this week.
  • ✓The highest-intent leads there are.
The jobs it brings you: 30-150 leads/mo

Google Ads (Paid Search)

  • ✓You sit above LeafFilter and the national guys for "seamless gutters [city]"
  • ✓Landing pages built to book a gutter quote, converting at 35-45%
  • ✓Negative keywords kill the "DIY gutter cleaning" and "gutter parts" junk clicks
  • ✓Cost per gutter lead drops 20-40% over the first 90 days
  • ✓30-150 gutter installation and repair leads a month
Results20-60 leads/monthCost$45-85 per lead
See how we run Google Ads

Facebook & Instagram Ads

Get known before they need you

  • ✓Reach homeowners before they ever start shopping.
  • ✓Before-and-after photos of a clogged gutter replaced with fresh seamless gutter, plus a monthly-payment offer on gutter guards, stop the scroll.
  • ✓Gutter guards are visual and financeable, so this is where your high-ticket $1,500 to $6,000 leaf-protection jobs get born.
The jobs it brings you: 30-100 leads/mo

Facebook & Instagram Ads

  • ✓Ads built from your real before-and-after clogged-gutter footage
  • ✓Targets older homes under mature trees where gutters clog and guards sell
  • ✓Monthly-payment offer turns a $5K guard job into an easy yes
  • ✓Retargeting brings back the homeowners who priced you but didn't book
  • ✓30-100 gutter guard and seamless install leads a month
Results30-100 leads/monthCost$25-45 per lead
Facebook or Google: which fits you

Local Service Ads (LSA)

Own the top spot with Google's badge

  • ✓Show up at Google's #1 spot for "gutter installation near me" with the verified green checkmark next to your name.
  • ✓You only pay per call, the calls are exclusive to you, and that badge makes a homeowner pick you over the contractor with no reviews.
  • ✓Gutter is hyper-local "near me" intent, so this channel hits hard.
The jobs it brings you: 15-45 calls/mo

Local Service Ads (LSAs)

  • ✓Top spot for "gutter replacement near me" with the top Local Service Ads spot
  • ✓30-40% cheaper per call than Angi or HomeAdvisor
  • ✓The green badge makes a homeowner pick you over the guy with no reviews
  • ✓We dispute and win back 80%+ of junk calls so you don't pay for them
  • ✓15-45 exclusive gutter calls a month, never shared
Results20-80 calls/monthCost$35-75 per call
See how Local Service Ads work

Google Business Profile SEO

Win the map in every town you work

  • ✓Rank your Google Business Profile and website for "gutter installation [city]" so you pull gutter installation leads month after month with no ad cost.
  • ✓Reviews, photos of finished seamless jobs, and local content put you in the map pack, where gutter is decided.
  • ✓The map pack is the whole ballgame for "near me" gutter searches.
The jobs it brings you: 5-50 leads/mo

SEO & Organic Rankings

  • ✓Map-pack rankings for "gutter installation [city]" and "gutter replacement near me"
  • ✓We build the reviews and finished-job photos that win the map pack
  • ✓City and service pages for every town you cover, not generic filler
  • ✓5-50 leads a month with no ad cost, and it compounds
  • ✓Cost per lead keeps dropping while paid stays flat
Results20-100 leads/monthCostSEO Growth Package
See how we rank you

Direct Mail

Show up at the best doors in town

  • ✓Right after you finish a seamless gutter or guard job, we mail the whole street: a sharp before-and-after, the "before the leaves drop" angle, and a financing offer.
  • ✓Knocking the neighborhood around a job still converts in this trade, and most of those owners aren't searching online yet.
Results20-100 leads/monthCost$50-85 per lead
See direct mail

YouTube Ads

Put your crews in front of your market

  • ✓Run your install and gutter guard demo videos in front of homeowners watching home-improvement content.
  • ✓Target by home value and retarget anyone who already visited your site.
  • ✓This is how you become the name a homeowner remembers the day their gutters overflow in the next storm.
Results20-50 leads/monthCost$35-65 per lead

Swipe to see all 6 channels

Get My Gutter Jobs

or call (833) 827-4425

Your dashboard

Your Gutter Crew Booked Out
3 Weeks Ahead

Every lead yours alone, no sharing with 4 other gutter companies. Here is a real client's dashboard and app, the same one every gutter company we work with gets.

See My Lead Plan
KKansas City Tree Care | Ads report
Kansas City Tree Care's dashboard: every lead and what it cost across Local Services, Google Ads and Facebook
The same numbers in the phone app
Kansas City Tree Care's phone app with every lead and what it cost

Kansas City Tree Care's real dashboard and app, last 30 days. Every number is real.

✓Book more $3K+ gutter jobs with exclusive leads

No bidding wars, no racing to call first. Every lead goes to you alone, higher close rates, bigger jobs on your calendar.

✓See which ads produce your best gutter jobs

Every call, text, and form fill tracked to the exact ad and keyword that produced it, so you know which dollar is paying for itself.

✓Start getting booked estimates in 2-3 weeks

No 90-day strategy phase. We launch inside your first week, calls hit your phone in 14-21 days.

Swipe to see all 3 points

Compare

How Our Gutter Leads Compare

Three ways to get more gutter jobs. Only one is built only for gutter companies, hands you exclusive leads, and guarantees the work.

30+ Leads Or It's FreeHome Service Direct
Other Marketing Agencies
Shared Lead Services
Exclusive Leads
✓100% Exclusive
✓Your Own Ads
✕Shared With 3-5
Gutter Specialists
✓Gutter Only
✕Any Industry
✕Any Trade
30+ Leads Or It's Free
✓Guaranteed
✕No Guarantee
✕No Guarantee
Contract
✓Month-To-Month
✕6-12 Mo Lock-In
~Pay-To-Play
Marketing Channels
✓6 Channels
~1-2 Channels
✕One Marketplace
You Own The Accounts
✓You Own It All
✕Agency-Owned
✕Platform-Owned
Avg Close Rate
50-60%
30-40%
12-20%
30+ Leads Or It's Free

Home Service Direct

Exclusive Leads
✓100% Exclusive
Gutter Specialists
✓Gutter Only
30+ Leads Or It's Free
✓Guaranteed
Contract
✓Month-To-Month
Marketing Channels
✓6 Channels
You Own The Accounts
✓You Own It All
Avg Close Rate
50-60%

Other Marketing Agencies

Exclusive Leads
✓Your Own Ads
Gutter Specialists
✕Any Industry
30+ Leads Or It's Free
✕No Guarantee
Contract
✕6-12 Mo Lock-In
Marketing Channels
~1-2 Channels
You Own The Accounts
✕Agency-Owned
Avg Close Rate
30-40%

Shared Lead Services

Exclusive Leads
✕Shared With 3-5
Gutter Specialists
✕Any Trade
30+ Leads Or It's Free
✕No Guarantee
Contract
~Pay-To-Play
Marketing Channels
✕One Marketplace
You Own The Accounts
✕Platform-Owned
Avg Close Rate
12-20%

Swipe to see all 3 options

Get Started

or call (833) 827-4425

Why owners pick us

Exclusive Gutter Leads, Delivered To Your Phone The Day They Come In

You want a steady source of gutter jobs, not a marketing lesson. We hand you exclusive gutter leads for repair, install, and the high-ticket gutter guards, by call, text, and email the second they come in. Never resold. Since 2018, for 100+ gutter contractors.

✓

We Only Work With Gutter Companies

100+ gutter contractors running repair, seamless installs, and guards. We know a clogged-gutter call closes same-week, and a guard job is a sit-down sale.

✓

Your First Gutter Leads Arrive in 48-72 Hours

Most clients see their first exclusive leads within 48-72 hours, not 30 days like the last agency.

✓

30+ Booked Estimates in 30 Days, Or We Work For Free

Month-to-month agreements, no long-term contracts. We earn your business every month with real jobs on the calendar.

✓

6 Channels Filling Your Schedule

Google Ads, Facebook, LSA, SEO, YouTube, Direct Mail. When one channel slows, the others keep your phone ringing.

✓

$25-85 Per Gutter Lead, 100% Exclusive to You

Angi and Thumbtack sell the same lead to 4-5 contractors. Ours go to your business alone, by call, text, or email in real time.

✓

No Contracts, No Risk, No Fine Print

Cancel anytime. When your crews are booked weeks out on guard and install jobs, you're not going anywhere.

Swipe to see all 6 reasons

How it works

Start Filling Your Schedule in 3 Simple Steps

Every storm and every fall leaf-drop, the repair calls and the financed gutter guard jobs go to whoever the homeowner finds first. Here's how to be the gutter company they find.

1

Schedule A Call

Talk to someone who has run gutter campaigns since 2018.

2

Get Your Game Plan

Where your next jobs come from, built for your town, not a cookie-cutter template.

3

Book More Jobs

Exclusive gutter calls hit your phone in 48-72 hours. Crews stay booked on repairs, installs, and guard jobs.

Swipe to see all 3 steps

Schedule My Strategy Call

or call (833) 827-4425

Questions

Gutter Lead Generation: Frequently Asked Questions

How much do gutter leads cost?

Depends on the channel:

  • Local Service Ads: $35-85 per call
  • Facebook/Instagram: $20-60 per lead
  • Google Search: $45-85 per lead
  • YouTube Ads: $20-68 per lead
  • SEO: $0 per lead (after initial setup)
  • Direct Mail: $50-80 per lead

Every lead is exclusive, whether it's a quick repair call or a high-ticket installation lead, never shared with 3-5 competitors.

How is this different from Angi's or HomeAdvisor?

Angi sends the same gutter lead to 3-5 contractors, and you race to call first on price. Ours go exclusively to your company. We run 6 channels, not one platform, and guarantee 30+ booked estimates in 30 days or we work for free.

How fast will I get my first gutter lead?

Most clients get their first gutter lead within 48-72 hours. We launch immediately, not 30 days out like most agencies.

What counts as a qualified gutter lead?

A homeowner in your service area with a real job: overflowing gutters, water behind the fascia, storm damage, or someone ready to price gutter guards. We target the mix you want, same-week repairs or high-value guard and install jobs.

What if I tried Facebook or Google ads before and they didn't work?

99% of the time it wasn't the platform, it was the setup. A generic agency doesn't know a clogged-gutter call closes same-week while a guard job is a sit-down sale. We've run gutter campaigns since 2018 and know which keywords and audiences convert.

Your next step

Ready To Grow Your Gutter Company?

Hop on a 15-minute strategy call. We'll show you how many repair, seamless install, full replacement, and gutter guard leads your market produces every month, and how to start landing them.

What Happens Next

✓
Within 24 hours

We map your service area, the other gutter companies bidding against you, and the zip codes with the older homes and mature trees where guards and seamless jobs sell.

✓
On your strategy call (15 min)

We walk you through how many gutter jobs your area produces, your close rate on repairs versus financed guard jobs, and what that does to your monthly revenue.

✓
Within 48 hours of go-live

Exclusive gutter calls start hitting your phone, never shared with 4 other contractors. Month-to-month, cancel anytime.

Performance Guarantee: If you don't see 30+ qualified appointments in 30 days, we work for free until you do. No contracts. No setup fees.

Get Gutter Leads

15 minutes with our team. You leave with a game plan for your market.

Next: we reach out to set a time for your 15‑minute call.

Got it. Preview only.

This is the preview page, so nothing was sent.

We run your marketing onGoogleFacebookInstagramLocal Service Ads
No long-term contractYour accounts stay yours

How To Get Gutter Leads That Actually Book Jobs

A steady flow of gutter leads keeps your schedule full, whether they come in as gutter cleaning leads, gutter installation leads, or gutter guard leads. The trap is chasing the cheapest lead instead of the one that closes. A $35 shared lead sold to four other companies and closed one in seven puts your real cost near $245 for a job worth $4,500. Nobody else is bidding on an exclusive lead, so it closes far more often, even at a higher up-front price.

Most gutter contractors are spending 8-14% of gross revenue just acquiring customers. The profitable ones spend 4-7%. The difference between an $800K gutter company and a $2M one usually isn't crew size, it's lead source: one is paying $240 per customer on shared leads with a 12% close rate, the other pays $95 per customer on exclusive gutter leads with a 30% close rate, in the same market.

What Gutter Leads Actually Cost, Channel By Channel

Cost per lead is the wrong number. Cost per booked job is the one that runs your business, because a cheap lead that never closes is more expensive than an expensive one that does.

Google Local Service Ads. $20-$55 per lead, 25-40% close rate, true cost per customer $50-$220. The blue Google Verified badge sits above every organic result for "gutter replacement near me," and Google only connects you with a homeowner who chose to call your business, not four others.

Google Search Ads. $30-$85 per lead, 20-30% close rate, true cost around $100-$425. You control the keywords and the landing page. Bid on gutter guards and full replacement, block DIY and cleaning searches with negative keywords.

SEO and organic search. $0 per lead once you rank, roughly $75-$140 amortized over the first year. Takes 4-8 months to build but keeps producing leads with zero ongoing ad spend and a 25-35% close rate because homeowners already trust an organic result.

Facebook and Instagram. $15-$45 per lead, 12-22% close rate, true cost $68-$375. Cheapest lead cost on the list and best for building guard-install demand before the leaves fall, but these leads are colder and need 2-4 follow-ups before they book.

Google Business Profile. Free. 30-40% close rate once your profile has 30+ reviews and fresh project photos. The map pack gets a huge share of mobile clicks, and this is the channel most gutter companies leave half-finished.

Referrals. $100-$250 per closed job, 50-70% close rate, the highest of any channel because the homeowner already trusts you before you show up. Pay it out fast and referred jobs run 15-25% bigger than average.

Shared platforms (Angi, HomeAdvisor). $25-$50 per lead sold to 3-5 contractors, 8-15% close rate, true cost $167-$625. Dead last for a reason: you are racing other bids on a homeowner who owes you nothing. Fine for your first 5 jobs and reviews, not a strategy past that.

What runs your business is cost per booked job, not cost per lead, tracked with real call tracking on every source. The margin lives in full replacements and gutter guards, a couple thousand dollars on a small home into the $6,000-$8,000 range on a big one, and the first company to call back usually books it.

The math that matters: a $55 lead closing at 35% costs $157 per customer. A $20 lead closing at 8% costs $250. The "expensive" lead is 37% cheaper once you measure the right number.

Speed To Lead Decides Who Books The Job

The first company to call back usually wins the job, especially on Local Service Ads and Facebook leads where the homeowner is comparing two or three contractors at once. Google itself penalizes slow responders on Local Service Ads by pushing them down the ranking, so a business that answers within 5 minutes gets shown more often than one that lets calls sit.

Build a simple rule into how the phone gets answered: every gutter lead gets a live call within 5 minutes during business hours, and a text back within 5 minutes after hours so the homeowner knows a real person saw it. That one habit alone moves close rate more than switching lead sources ever will.

Five Mistakes That Keep Gutter Companies Stuck Under $750K

Measuring cost per lead instead of cost per booked job. This single mistake sends the whole budget to the wrong channel, chasing volume that never closes while the higher-priced lead that actually converts gets starved.

No follow-up after the first call. Over half of gutter inquiries close between day 3 and day 14, not on the first ring. A call-text-email-call sequence over two weeks roughly doubles close rate versus one attempt and done.

Running one channel and calling it a strategy. When that one channel gets more expensive or the algorithm shifts, the whole pipeline goes dry overnight. Three or four channels running together means a bad month on one doesn't sink the schedule.

Ignoring the seasonal spike. Budgets that ramp up after the leaves already dropped are competing against every other gutter company doing the same thing, paying 30-50% more per lead. Increasing spend 3-4 weeks ahead of the season locks in cheaper leads and a fuller calendar when it hits.

Turning marketing off when the crew is booked. A slammed month followed by a dry pipeline is the single biggest cash-flow killer in this trade. Push installation dates out instead of pausing lead flow, homeowners will wait for a busy, in-demand crew.

Turn Gutter Cleaning Leads Into Guard And Replacement Jobs

A $150 cleaning call gets your ladder on the house and puts you in front of a homeowner staring at the exact problem gutter guards solve. This is why gutter cleaning lead generation pays off far beyond the cleaning fee, and contractors who only chase the cleaning leave real money on the roof. The ones who scale treat every cleaning lead as the front door to the guard upsell and the full replacement quote.

That means the technician on the cleaning shows up ready to point out sagging sections, rusted seams, or fascia damage and quote guards on the spot, not weeks later after the homeowner has forgotten the problem. Gutter leads that convert into $4,000-$8,000 guard and replacement jobs are the ones worth paying more for, not the $150 one-off cleanings that barely cover gas and a ladder.

A 90-Day Path From Shared Leads To A Real System

Don't launch every channel at once, that spreads the budget too thin to execute any of them well. Month 1 costs nothing: claim and fully build out your Google Business Profile with 25-30 project photos, text past customers for reviews, and launch a simple referral program with a card and a $150-$250 payout. Expect 3-8 free calls and a few referrals.

Month 2 is where paid channels turn on. Apply for Google Verified and start Local Service Ads at $250-$600 a week with a 5-minute call-back rule, and layer in Facebook ads with real before-and-after photos at $800-$1,500 a month. Expect a combined cost per booked job in the $100-$275 range.

Month 3 is when the data tells you what to do. You'll know exactly which channel produced the cheapest booked job and the biggest ticket. Double the budget on the winner, add Google Search Ads if Local Service Ads is performing, and cut anything closing under 10-12%. By day 90 most gutter companies are running 40-90 leads a month at a cost per booked job under $225, without the feast-or-famine swings.

See the full gutter marketing system we run to keep that schedule full year-round, channel by channel, tracked to the booked job.

We've run lead generation for over 100 home service companies since 2018, and our gutter lead generation service covers lead generation for gutter installation and cleaning alike. Every gutter lead we send is exclusive, and it's built around the high-ticket guard and replacement work, not an endless run of $150 cleanings. We track every lead so you know what booked, and we work month to month.

Get My Exclusive Gutter Leads

Full-service marketing agency exclusively serving home service contractors. Generating 30-150+ exclusive leads per month since 2018.

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