$8M+ in ad spend managed for 100+ home service companies$8M+ managed(833) 827-4425
Your Google profile, reviews and rankings

Dominate Local Search Results & Get Found First

We help home service companies rank #1 in the Google Map Pack and local search results. Specialized local SEO for tree services, window contractors, flooring companies, land clearing, and gutter contractors.

  • ✓Google Business Profile optimization - Map Pack rankings in 2-4 weeks
  • ✓Local citation building across 50+ directories homeowners actually use
  • ✓Location-specific content that ranks for "[service] near me" searches
  • ✓Review generation systems that build trust and boost rankings

Home Service SEO Specialists since 2018 · 100+ companies · No long-term contracts

Get Your Local SEO Assessment

15 minutes with our strategy team. You leave with a growth plan for your market.

Next: we reach out to set a time for your 15‑minute call.

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We run your marketing onGoogleFacebookInstagramLocal Service Ads
No long-term contractYour accounts stay yours

Local SEO since 2018

100+ Home Service Companies Trust HSD

From 2-truck crews to multi-location operations - home service owners across North America book more jobs with Home Service Direct.

7+Years in Home Service SEO
300+Local Markets Served
$8M+Ad Spend Managed
100+Companies Ranked

From the owners

Real Home Service Companies, Real Results

Don't take our word for it. These home service business owners tried other agencies before finding us.

$1.2M → $3.5Ma year in revenue

Zach Kansas City Tree Care

Read what Zach said

"I would say our calls have doubled since using them."

$525K → $1.4Ma year in revenue, plus a 2nd office

Troy Z. New Horizon Tree Service, Nashville TN

Read what Troy said

"Done the mailers, done the flyers, print ads, Angi. Nobody has done what Home Service Direct has done for my business. In less than six months we have scaled, opened another office and acquired more employees. It is the best marketing decision I've made for my company."

Crew of 3 → 5-6in 4 years with us

Jeremy Allscape Solutions, Albuquerque NM

Read what Jeremy said

"I've been with you guys for four years now and my business has grown. When I first started it was just me and maybe two other guys. Now I have got about five, six guys and I am building a second crew right now."

A full calendaryear-round, even in the slow months

Joe Cut Rite Tree Service, Fresno CA

Read what Joe said

"I always struggled to keep all our crews busy year-round. Phones were at a standstill at certain times of year. Since I've been dealing with Dave from Home Service Direct, he's always kept our calendar full. It has been a game changer for our company."

Swipe to see all 4 owners

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or call (833) 827-4425

Common problems

Where Is Your Local SEO Falling Short?

Pick the one that sounds most like your home service company. Here is what we check first.

Map Pack

Homeowners searching "your service near me" see your competitors first

  1. 1When you search "your service near me" from the towns you serve, do you show up in the top 3 on the map?
  2. 2Is your Google Business Profile in the right categories, with every service and every town you work in?
  3. 3Are you getting new Google reviews every month, with every one answered?

Where we usually startYour Google Business Profile, your reviews, and a page for each town

Get My SEO Assessment

or call (833) 827-4425

Your website

Google doesn't know what you do or where you do it

  1. 1Does every service you sell have its own page, or one "services" page for everything?
  2. 2Does your site load in under 3 seconds on a phone?
  3. 3Is there a page for each town you work in?

Where we usually startA page for every service and every town, and a fast site on phones

Get My SEO Assessment

or call (833) 827-4425

Reviews

The homeowner picks the company with more stars

  1. 1Do you ask every customer for a review the day the job is done?
  2. 2Is your star rating and review count ahead of the top 3 on the map?
  3. 3Does every review get an answer within a day?

Where we usually startA review text after every job, and an answer to every review

Get My SEO Assessment

or call (833) 827-4425

Your numbers

You pay every month and get a report full of words you don't use

  1. 1Can you see how many calls came from Google search and the map last month?
  2. 2Do you know which searches you show up for in each town?
  3. 3Is anyone showing you the jobs it booked, not just traffic?

Where we usually startCall tracking on your site and Google profile, and a plain report every month

Get My SEO Assessment

or call (833) 827-4425

What you get

What's Included in Your Local SEO Strategy

Everything you need to dominate local search in your market - no guesswork, no generic tactics.

1

Google Business Profile Optimization

  • ✓Complete profile setup with categories, service areas, hours, descriptions
  • ✓30-50 professional photos uploaded (crews, equipment, completed work)
  • ✓Weekly Google Posts showcasing recent projects
  • ✓Review management - monitoring and responses within 24 hours
  • ✓Q&A optimization for common service questions

Result: Map Pack rankings within 2-4 weeks

2

Local Citation Building

  • ✓Citations on 50+ directories (Yelp, BBB, Angi, Thumbtack, HomeAdvisor)
  • ✓NAP consistency audit (Name, Address, Phone across all platforms)
  • ✓Industry-specific directory submissions
  • ✓Monthly citation monitoring and cleanup

Result: Stronger local signals, improved Map Pack visibility

3

On-Page SEO & Technical Optimization

  • ✓Title tags and meta descriptions for 50+ local keywords
  • ✓Site speed optimization (under 2 seconds)
  • ✓Mobile-first responsive design
  • ✓Schema markup for rich search results (star ratings, business info)
  • ✓Service and location pages for every area you serve

Result: First page rankings for local searches

4

Content Marketing

  • ✓2-4 blog posts per month targeting local keywords
  • ✓Location pages for every city and neighborhood
  • ✓Service-specific content targeting long-tail searches
  • ✓Educational content answering homeowner questions

Result: 200+ keyword rankings over 12 months

5

Review Generation & Reputation Management

  • ✓Automated review request system after every job
  • ✓Review monitoring across Google, Yelp, Facebook, BBB
  • ✓Professional response templates for positive and negative reviews
  • ✓Monthly reputation reports

Result: 5+ new reviews per month, improved star rating

6

Link Building & Authority

  • ✓Backlinks from 40+ domain authority sites
  • ✓Local business directory links
  • ✓Guest posts on home improvement sites
  • ✓Press releases for milestones

Result: Stronger domain authority, long-term ranking power

Swipe to see all 6 parts

Get My SEO Assessment

or call (833) 827-4425

#1 In The Map Pack

The Top 3 Google Maps Results
Take 80% Of The Clicks

When a homeowner searches “tree service near me”, Google shows the Map Pack before anything else. The top three businesses capture roughly 80% of the resulting calls. We get you there - and keep you there.

✓Google Business Profile Optimization

Categories, services, photos, Q&A, and posts - optimized weekly, not “set and forget.”

✓Localized Landing Pages

Service-area pages that rank for every city and neighborhood you actually serve.

✓Review Velocity That Compounds

Automated review request flow that adds 8-15 new 5-star reviews per month.

Swipe to see all 3 points

Get My Map Pack Audit

or call (833) 827-4425

Your dashboard

Every Channel, Every Dollar, One Report

Your own dashboard and app, live every day. Here is a real client's dashboard and app, the same one every home service company we work with gets.

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KKansas City Tree Care | Ads report
Kansas City Tree Care's dashboard: every lead and what it cost across Local Services, Google Ads and Facebook
The same numbers in the phone app
Kansas City Tree Care's phone app with every lead and what it cost

Kansas City Tree Care's real dashboard and app, last 30 days. Every number is real.

✓What you spent

On every channel, every day.

✓Every lead

With their name, town and the job they want.

✓What each channel costs you

So you know where the next dollar goes.

Swipe to see all 3 points

Why owners pick us

Why Home Service Companies Choose Us Over Other SEO Agencies

✓

Home Service Specialists

We only work with home service companies. Tree services, window contractors, flooring, land clearing, gutters. We know your customers, your seasons, and your competition.

✓

Results in 60-90 Days

Most agencies take 6+ months. We start with quick wins (GBP optimization, citation cleanup) that deliver leads in weeks, then build long-term authority.

✓

We Track Leads, Not Just Rankings

Rankings are meaningless without leads. We track phone calls, form submissions, and revenue generated - so you know exactly what SEO is worth.

✓

No Long-Term Contracts

Month-to-month agreements. We earn your business every month with results you can measure. Cancel anytime.

Swipe to see all 4 reasons

How it works

How We Get You Ranked #1 in Your Local Market

1

Free SEO Audit

We analyze your current rankings, GBP profile, citations, reviews, and competitor landscape. You get a complete report showing exactly where you stand.

2

Strategy & Launch

Custom local SEO plan targeting your highest-value keywords. We start with GBP optimization and citations for quick wins within 2-4 weeks.

3

Content & Link Building

Monthly blog posts, location pages, and quality backlinks that build authority and rankings over time. 200+ keywords targeted over 12 months.

4

Track & Optimize

Weekly ranking updates, monthly performance reports, lead attribution. We adjust strategy based on what's actually booking jobs.

Swipe to see all 4 steps

Start Your SEO Audit

or call (833) 827-4425

Questions

Local SEO: Frequently Asked Questions

How long does local SEO take to see results?

Quick wins (30-60 days):

  • Google Business Profile optimization shows results in 2-4 weeks
  • Map Pack rankings improve within 30-45 days
  • Low-competition keywords start ranking in 30-60 days

Full results (90-180 days):

  • Competitive keywords start ranking in 60-120 days
  • 15-25 keywords on page 1 within 90 days
  • Organic leads compound monthly, growing to 25-40/month by Month 6

The key difference between SEO and paid ads: SEO compounds monthly. Every blog post, backlink, and optimization builds on the last. Paid ads stop the moment you stop paying.

What's the difference between local SEO and regular SEO?

Local SEO focuses on ranking in the Google Map Pack and local search results for "[service] near me" and "[service] + [city]" searches. Regular SEO targets broader, often national keywords.

For home service companies, local SEO is more important because 97% of your customers are searching locally. We focus on Google Business Profile optimization, local citations, location-specific content, and review management - the signals that actually move the needle for service-area businesses.

Generic SEO agencies treat you like a dentist or law firm. We know which keywords book high-value jobs vs. attract tire-kickers, and we build strategies around how home service customers actually search.

Do I need SEO if I already run Google Ads?

Yes. Google Ads gives immediate visibility but costs $15-85 per lead ongoing. SEO generates free organic leads that compound monthly.

After 12 months, SEO typically reduces your overall cost per lead by 50-70%. Most successful home service companies run both - ads for immediate volume while SEO builds a long-term free lead machine.

Think of it this way: ad spend is rent - you stop paying, you stop showing up. SEO is equity - the rankings, content, and authority you build are assets that keep working for years.

How is your local SEO different from other agencies?
  • We ONLY work with home service companies - tree services, window contractors, flooring, land clearing, gutters. We know which keywords book high-value jobs vs. attract tire-kickers, understand seasonal search patterns, and have tested strategies across 300+ local markets.
  • Local SEO first. We start with Google Business Profile because it delivers results in 2-4 weeks - not 6 months. You see ROI before your first invoice.
  • We track leads, not just rankings. Rankings don't pay your crew. We track phone calls, form submissions, and booked jobs so you know exactly what your SEO investment generates.
  • Industry-specific strategy. Generic SEO agencies treat you like a dentist or law firm. We understand seasonal demand, emergency service searches, commercial vs. residential, and high-ticket jobs vs. maintenance work.
Can you guarantee first page rankings?

We guarantee measurable progress within 90 days or we work for free until you see results.

Typical results:

  • 5-10 first page keywords in 60 days
  • 15-25 first page keywords in 90 days
  • Google Map Pack top 3 in 60-75 days

We don't guarantee #1 for every keyword - no honest agency does. But we do guarantee visible, measurable improvement backed by real data you can see in your dashboard.

What markets do you serve?

We serve 300+ markets nationwide including Houston, Phoenix, Dallas, Atlanta, Denver, Tampa, Charlotte, Nashville, Austin, Las Vegas, Portland, Seattle, San Diego, Sacramento, Orlando, Jacksonville, and more.

If you're in a metro area with 100K+ population and established demand for your service, we can rank you on page 1. Our strategies have been tested across every major US market - from high-competition metros like Houston and Phoenix to mid-size cities where a focused SEO push can dominate in 60-90 days.

If your city isn't listed, we likely still cover it. Contact us for a free market analysis.

Your next step

Ready To Dominate Local Search?

Schedule a free 15-minute local SEO assessment. We'll show you exactly where you rank, what your competitors are doing, and how to get you ranking above your competitors.

On this 15-minute call, we'll:

  • ✓Audit your current local rankings and Google Business Profile
  • ✓Show you exactly where competitors are outranking you
  • ✓Identify quick wins you can implement this week
  • ✓Map out a 90-day plan to reach the top 3 in Google Maps
  • ✓Calculate projected organic leads and ROI
Get Your Local SEO Assessment

15 minutes with our strategy team. You leave with a growth plan for your market.

Next: we reach out to set a time for your 15‑minute call.

Got it. Preview only.

This is the preview page, so nothing was sent.

We run your marketing onGoogleFacebookInstagramLocal Service Ads
No long-term contractYour accounts stay yours

Full-service marketing agency exclusively serving home service contractors. Generating 50-300 exclusive leads per month since 2018.

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